Efficient breeding program to enhance desired flower traits
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Categories |
Agriculture, Flowers / Ornamental Plants |
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Development Stage |
Cultivars being grown on a semi-commercial scale and cut flowers of four varieties have been offered for sale in the retail market |
Highlights
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Most modern cut rose cultivars have been selected for quality parameters such as long stems, color and vase life and in the process, have lost the parameter of fragrance.
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Fragrance and long vase life are consumer traits that add commercial value to cut roses.
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A large range of fragrant rose cultivars in different sizes, colors and shapes are being bred.
Our Innovation
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Information generated from genomic research is being applied to increase the efficiency of a breeding program aimed at developing cut rose varieties that have fragrance and long vase life.
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Examples of cultivars currently under semi-commercial cultivation
Key Features
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Fragrant
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Extended vase life
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Novel colors
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New shapes of great interest to commercial growers
Development Milestones
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Seeking funding for ongoing research to develop additional varieties and industrial cooperation
The Opportunity
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Roses account for two-thirds of the cut flower industry, which exceeds $40 billion dollars a year worldwide.
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